Bespoke PR Services
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Consultancy Services
Strategic Consultancy Services to address operational and long term business public relations goals.
Enhance Your Existing Marketing Strategy
Even if you already have an in-house PR or marketing person, you still may want some additional help with strategy and creative ideas. Why not let us send along a senior PR Practitioner to your monthly PR/marketing meeting? He or she will join in the meeting, give ideas and input, and send a brief summary after the meeting. We can even recommend work that we can do to support any ideas or plans that are discussed – charged at our hourly rate – but there is absolutely no obligation to use these services. No matter what, you will get the support of your own PR expert, as well as direct input to your team and specific guidance and feedback on your PR and marketing activities.
Copywriting
With a full range of Copywriting Services on offer, CBC can provide you with Press Releases and customer Case Studies, as well as marketing collateral such as corporate literature and newsletters, direct mail, and website text. Our writers are able to match - or create - your own company style, whether formal or informal, business-focused or technical. Perhaps you want to rework opinion articles into press releases or perhaps need assistance with editing releases that you have written yourselves. Get in touch with us.
Complete Awards Package
CBC can source any awards that are relevant to your company for the coming year, and make sure that you meet the entry criteria. We will also complete your entry form (content and presentation) and submit it along with any supporting documentation to the awards committee. Click here to view relevant case studies >>
Complete Client Case Studies Package
Make the most of successful customer stories by allowing CBC to prepare them in a professional manner, and then promote them to the media. We will discuss the focus of the Case Studies (whether it will be prepared for press use, for other marketing initiatives, or both), interview the client, arrange photography, write up the Case Studies, seek approvals from all concerned, and produce a finished document to a professional standard. We can also produce a PowerPoint version for your internal use.
Complete Market Research Package
What would you like to know? By working with our partners who specialise in this area, we can discuss your requirements and then produce some carefully targeted research for you, bind the finished product, and present it to you. We can also produce a PowerPoint version for your internal use, as well as a media version for use with the press. We have vast experience in dealing with many different suppliers, whether they are photographers, graphic design agencies, research agencies, and printers and will choose the most appropriate supplier to work with for each specific job - and project manage as required. POA - we will provide a quote on the basis of your requirements and our chosen partner
Complete Press Release Package
1x hard-hitting Press Release drafted to appeal to journalists in your target market, based on your input, and then submitted to you for your comments and final approval. CBC will then prepare a customised target Press List, arrange distribution, manage initial queries and follow up, and appoint a media-monitoring agency to report back on any press coverage achieved.
Complete Opinion Article Package
Is there a burning industry issue that you'd like to address? We can help to convey your thoughts and ideas to the magazines that are looking for answers. We can edit an article that you have written, or we can draft an article on your behalf, based on your input, and then submit it to you for your comments and final approval. With this package you can expect 1x hard-hitting Opinion Article drafted to appeal to journalists in your target market, based on your input, and then submitted to you for your comments and final approval. CBC can then prepare a customised target Press List, arrange distribution, manage initial queries and follow up, and appoint a media-monitoring agency to report back on any press coverage achieved.
Advance Features Calendar Package
Tired of seeing your competitors featured in magazine articles that are relevant to your business? CBC can produce and manage a detailed spreadsheet of upcoming feature articles that are scheduled to appear in any of your key media targets. The moment that we see a relevant feature, we will contact the writer in order to put you forward for comment and inclusion in the feature, and then liaise with you to progress the opportunity.
Complete Product Review Package
Who doesn't want to receive 'five stars' or a 'Gold' award for their product? Accolades like these boost consumer confidence and increase sales. Let CBC place your products in front of the journalists and magazines who run these sort of reviews, and then follow up and support the process in order to ensure maximum exposure.
Agency selection advice
CBC can advise on what to look for in an agency.
PR mentoring/coaching for in house PRs
Expert help where you need it. Fresh ideas angles etc . We can provide consultancy for this.
PR communications audits
A check of your strategy, and a plan for moving forward, using industry best practice. Call us for details .
PR Training
For all levels. Call us for more details.
Free PRêt à Porter Help Sheets
In addition to its full-service and Bespoke PR Campaigns, CBC offers a range of specialised PR Help Sheets that aim to help companies who choose do their own PR in-house. Please call us on 01483 537890 or click on the document below to access information on these: 
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